The course digital business management presents to students an interdisciplinary problem – that of digital management. Digital business management is associated with the use and creation of software (ICT field), management theory and practice (Business Administration), means, styles and models of communication (Mass communications), types of intelligence – emotional, social, mechanical / instrumental (Cognitive psychology). The course prepares students for practical application and use of digital tools and management channels by giving them an advantage in which of the two roles to fall on a client / contractor or manager / offering a service or product.
Duration: 2 days, 3 academic hours each day
